Our Story!

HootyLoo — The (Mostly True) Origin Story

HootyLoo was created by two California best friends who made the questionable decision to move to Tennessee together. One minute we were on the coast living our best moisturized lives, and the next we were fighting humidity, bugs the size of chihuahuas, and trying to convince people that “hella” is, in fact, a real word.

Somewhere between culture shock and frizzy hair, we decided: You know what? Let’s bottle our chaos.
So now we make skincare with love, attitude, and the level of snark that can only come from two besties who hype each other up way too much.

If you’re here for quality products with a side of mischief — welcome to the crew.
Now throw your hands in the air and wave them like you just don’t care.


With gratitude, 

Jenn + Linds